Title: Digital Marketing Manager

I was brought on board the team at Ian Schrager Company as Digital Marketing Manager. In this role, I oversaw Schrager’s personal Instagram account, @ianschrager, whereby I concepted and brought to life his popular hashtag campaign, #IanSchragerlikes, which shares his personal inspirations. The campaign succeeded in garnering one million impressions and 10,000 followers while I was on board. In addition to reaching considerable organic growth, I also presided over all manual aspects of social media management efforts including posting and engagement.